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Affiliate Program
Break-Even Dashboard.

Move the sliders to model your actual program. We'll show you what it takes to break even, where the math gets tight, and what a healthy 6-month revenue curve looks like. No email required.

Break-Even Units / mo
199
Hit this to cover program cost
Break-Even Revenue / mo
$5,572
Gross at break-even point
Net / Order
$12.60
Healthy margin retained
Payback Period
Month 5
Cumulative revenue covers total spend
12-Mo Revenue
$168K
Includes repeat purchases
12-Mo ROI
5.6×
Revenue per $1 of program spend
12-Month Revenue Projection
Modeled ramp curve · hover any month for detail · realistic scenario
Projected Revenue
Break-Even
Break-even
Recommended Partner Mix
How we'd split your monthly program spend across partner types
38%
29%
22%
11%
Content Creators$950 / mo
Press Affiliates$725 / mo
Blog Affiliates$550 / mo
Modern Day Affiliates$275 / mo
Quick Summary
The math your CFO will ask about
Gross profit / order$15.40
Affiliate commission / order−$2.80
Net contribution / order$12.60
Monthly program cost−$2,500
Effective CAC at break-even$12.56
12-mo total revenue$168,400
12-mo net contribution$75,800
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vs. CPG Affiliate Benchmarks
How your numbers compare to typical CPG affiliate programs we've seen
Commission rate
10%vs.8–15%
✓ In range
Net margin / order
45%vs.35–55%
✓ Healthy
Payback period
5 movs.4–7 mo
✓ On track
12-mo ROI multiplier
5.6×vs.3–8×
✓ Above midpoint
Benchmarks based on programs Clutch Affiliate has built or audited over 30+ years of combined CPG experience. Individual results vary by category, distribution, and product-market fit.
Like what the math is telling you?
Let's actually build it.
Book a free 30-minute call with Lisa or Kim. We'll walk through your real numbers, sanity-check the assumptions, and tell you honestly whether affiliate is the right move for your brand right now.